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Fur The Brand is a registered 501(c)3 nonprofit providing support and financial assistance to families

whose pet faces a cancer diagnosis requiring veterinary care in which they are unable to afford.




The Veterinary Cancer Society estimates 1 in 4 dogs will develop cancer at some point, and almost 50% of dogs over age 10 will develop cancer. An estimated 6 million dogs and nearly 6 million cats will be diagnosed with cancer this year.

Upcoming Events

  • Crafting Fur The Dogs
    Wed, Dec 08
    VisionLoft Events Indianapolis
    Dec 08, 6:00 PM – 8:00 PM
    VisionLoft Events Indianapolis, 235 N Delaware St, Indianapolis, IN 46204, USA
    Join the Fur The Brand team for a beautiful evening of wreath making, festivities, and spirits all benefiting dog families in the fight against canine cancer!


Passion: We are fueled by a passion for the love and wellbeing of all animals and helping those in need. 


Gratitude: We are grateful for all of the support that we receive and are dedicated to paying it forward with an attitude of gratitude.


Empathy: We lead with empathy. It's what ignites our passion to help those in the most need. 


Relief: We are dedicated to providing relief for as many pets facing Cancer, and their humans, as possible. 


Community:  We consider our supporters, partners, and followers our team. We look forward to continuing to build an engaging community that cares about the welfare of all animals.